Target Audience

I returned to the CBS 3 news site to research my audience. I looked over the bios of the current anchors. Unfortunately, I had a tough time locating any information about the news producer's names and history. I'm going to watch the morning broadcast and write down the producer's name during the credits=). I also looked into the current job offerings which interested me which are a news producer and reporter. Some words which repeated throughout the job descriptions were: honesty, fairness, accuracy in story telling, and a bachelor's degree. I also inferred from the current anchor's bios that they would like someone who is intelligent, seeks out not only the current situation, but also it's cause, contributes to the story selection process, and can work well on his or her own. CBS is a very large company which news locations across the country and in many different markets, but this offers me the opportunity to apply to positions within a multitude of levels.